The artisanal online bakery since 1991!
For years, we have been proud webshop partners of Kalkdijk Bakery. Kalkdijk Bakery is an artisanal bread and pastry bakery, founded in Dalen with two bakeries and 7 pickup points, and since 2009 the first artisanal bakery in the Netherlands with a webshop available 24 hours a day for online orders.
Read how Kalkdijk Bakery focuses on its online audience!
Webshop for Kalkdijk Bakery where orders can be placed 24 hours a day!
The online bakery shop offers more than 200 artisanal treats and a choice of 7 pickup points in southeast Drenthe. Kalkdijk Bakery has always been a pioneer in online ordering, and we are proud that last year we were able to develop the bakery's webshop for the second time.
Order a personalized cake or pastry?
On the webshop you can order a cake or pastry with a real quality photo. Upload a favorite photo or logo easily online. After selecting a photo, the order can be placed and the cake is freshly prepared overnight!
Who and what do you want to reach with the webshop?
A webshop project always starts by mapping out wishes and goals. The goal of the bakery is an online bakery shop. A modern, easy-to-maintain, clear, and well-structured webshop where orders can be placed easily.
The webshop mainly serves convenience. The target audience is people who do not want to stand in line at the bakery at 7:00 AM for fresh rolls, but who do want the rolls ready for them when they come to pick them up.
The webshop’s target audience
For whom is the webshop created? Who is the target audience?
The webshop is primarily aimed at mobile visitors. Mobile-first is the global trend, also for the bakery.
- The audience that is mainly online. Initially 24-35 year-olds, but this is shifting.
- Also focused primarily on the mobile visitor
- Businesses and individuals
The goals of the webshop
- Visitors should be able to easily order products and related products
- The webshop should provide insight into visitor behavior so they can be served even better.
- The webshop should be usable as a marketing tool
- Increase revenue from online sales
- Increase sales at the existing pickup points
- Increase the value of orders
The technology of the webshop
There are various ways to manage a webshop. For Kalkdijk Bakery, the choice was made to use WordPress as the management system. Mainly because the most desired functionalities are available in WooCommerce, the webshop plugin for WordPress.
